Sponsorship Central

Discover the first comprehensive sports sponsorship management solution that seamlessly integrates the entire lifecycle of a partnership between a property, brand and agency. Grow and manage your sponsorships TODAY.

Schedule a Demo

Sponsorship Central

Discover the first comprehensive sports sponsorship management solution that seamlessly integrates the entire lifecycle of a partnership between a property, brand and agency. Grow and manage your sponsorships TODAY.

Schedule a Demo
Powered by SSB + TRAK

Integrate Sales and Activation for Success

Bringing together two products in the sponsorship industry with 25 years of combined experience and trusted by collegiate and pro sports organizations across the country, Sponsorship Central delivers full transparency with an ROI driven platform through two industry-leading solutions: SSB’s Discovery CRM and fulfillment software from Trak.

Sponsorship Central changes the game by offering a world-class solution that integrates every step of a partnership – from the first sales contact to fulfilling the last activation of the season – while delivering day-to-day measurability, accountability, and efficiency.

Managing sponsorships has never been so easy.

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Sales

Drive Revenue

Sales

Drive Revenue

Convert more leads and create strategic sales opportunities through a CRM equipped with time-saving tools that document each step and lead interaction of the sales process. Whether you’re researching new sales targets, tracking lead development, building your contact database, creating a proposal or finalizing a contract, the CRM has you covered.

Activation

Fulfillment Made Easy

Activation

Fulfillment Made Easy

Lift the curtain behind the activation fulfillment process, giving teams, brands and agencies peace of mind. Deliver regular activation updates and fulfillment reports in just minutes with a simple click of a button. Sponsors have never been so informed and activation tracking and reporting has never been so easy. It’s full transparency with a platform driven by ROI.

21st Century Solution

Transform Your Business

21st Century Solution

Transform Your Business

Stand out as an industry leader and elevate your business by adding proven operations processes to your partnerships. Move beyond focusing solely on fulfillment in order to make smarter business decisions and more strategic sales opportunities. Get a free demo of the only full-service sponsorship solution available on the market.

Sponsorship Central

Everything you need in one place

SSB DISCOVERY CRM: A CRM with time-saving tools that document each step of the sales process. Whether you’re researching new sales targets, tracking lead development, building your contact database, creating a proposal or finalizing a contract, Discovery has you covered.

SSB + TRAK: Once a contract is inked, Sponsorship Central seamlessly integrates sold assets from Discovery CRM directly into Trak sponsorship management software with corresponding deadlines and details, eliminating all laborious manual entry and potential for error.

TRAK FULFILLMENT: Sponsorship activation fulfillment solution offering a centralized location for all partnership details and data such as impressions, leads, ticket utilization, sponsor objectives, files and more. Capture every detail of sponsorship fulfillment in one place – teams will never have to search for ROI assets or guess at fulfillment rate ever again.

 

SSB is Trusted by over 100 Teams in Sports and Collegiate Athletics

baylor
Florida Gators Logo Sports Sponsorship
KC logo
dc united logo
Philadelphia Phillies Logo
Ravens logo
logo of Broncos
Cleveland Indians Logo
logo of detroit lions
Georgia Bulldogs logo
Minnesota Vikings Logo
TMF logo