Steve is a passionate sports marketing leader with experience in licensing, branding, contract negotiation, media, ticket sales and sponsorship. Before joining SSB, Steve spent 14 years in collegiate sports, as chief revenue officer for the University of Texas and as associate athletic director for Arizona State University, where he led the rebranding program for Sun Devil Athletics culminating with the launch of the pitchfork logo in April, 2012. As president and managing partner of Direct Satellite Services, Steve improved the company’s DIRECTV sales ranking from No. 26,00 to No. 34 in two years via database marketing and targeted sales programs. He attended Notre Dame for undergrad and received his MBA from Arizona State University.